We all love a nice strip or grid of addressable LEDs. It can add flair or an artistic touch to many projects, and it can make gaming computers look extra 1337. However, providing enough current to a ...

Finecast – WPP’s response to the changing TV ecosystem – offers brands unique growth opportunities with a suite of advanced TV products in addressable TV. We wanted to shine a light on the variety of ...

The company that developed the AdSmart system alongside Sky has revealed its new addressable advertising solution. Synamedia’s Iris is seeking to create addressable advertising opportunities across ...

The goal of the fire alarm industry is to increase the efficiency of fire alarm technology for early and pinpointed response. In the area of fire detection and annunciation, incredible maintenance and ...

The global addressable TV sector is currently worth $56 billion and is forecast to grow by over 50% to $87 billion by 2027. A report by Ampere Analysis, in partnership with GroupM Nexus’s addressable ...

I was fortunate enough to have learned this lesson early in my career thanks to a “kind” electrician who literally smacked me upside the head on a pre-wire, and asked “Are you stupid or something?” ...

Commercial noise is all around us. Pressure on people’s attention has never been more intense, and the debate about the effectiveness of advertising is reaching new levels given that individuals can ...

The Supreme Court has turned down appeals made by Digicable Network India and Scod18 Networking against the Ministry of Information and Broadcasting cancelling their digital addressable system (DAS) ...