The campaign, which will include TV, outdoor, press and online elements, has been created by agency VCCP and aims to promote O2’s home broadband customer service credentials. In its ads, O2 is using a ...

This is the first of a series of ads to be launched in the coming months, with the aim of bringing all O2 Priority benefits together. The ad aims to showcase a connection between Oldman and the viewer ...

The Advertising Standards Authority (ASA) has banned an O2 advert after viewers complained it included misleading information about data allowance. The ad, which ran appeared in both an in-flight ...

The ads, which show celebrities walking towards the O2 Arena stage, will see both virtual characters and real life members of the band, and will air tomorrow (14 May). It aims to promote the ...

complaints about two adverts in the national press. A competing broadband provider complained that only around 5% of UK users could attain the headline speed on ADSL2+ technology and thus the adverts ...

O2 has joined forces with ITV productions to create the world’s first live TV advert. The ad will be powered by 5G technology and will feature footage and crowd reactions from England’s world cup ...

The 60-second ad premiered on Saturday evening during ITV’s The Voice. It shows Darcy Murdoch skating in a winter landscape alongside Bubl, the network’s robot mascot. Darcy has been a competitive ice ...

O2 is the latest operator to start investigating network-level mobile ad blocking, following a similar announcement from EE earlier this week. “We are looking at these technologies to see if they can ...