Suzanne is a content marketer, writer, and fact-checker. She holds a Bachelor of Science in Finance degree from Bridgewater State University and helps develop content strategies. Business-to-business ...

Marketing circles have been thrilled with influencer marketing for years. Today's consumer is increasingly ignoring traditional advertising, and recommendations from respected people seem more ...

In a nutshell – content marketing is the art of communicating with your customers and prospects without selling. People don’t want to be sold to, but rather educated on the value of a brand and it’s ...