JEEP is open to dropping the "Cherokee" name from its cars after criticism from the Native American tribe, the company's CEO said. The company has reportedly been having talks with the Cherokee Nation ...
The CEO of the company that owns Jeep said he's open to changing the name of two of his top-selling SUVs, the Cherokee and the Grand Cherokee, in the wake of complaints from the Cherokee Nation tribe.
The Cherokee Nation wants Jeep to stop using its name to sell the firm's classic sports utility vehicles. Cherokee Nation Principal Chief Chuck Hoskin Jr said "it's time" for companies and sports ...
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