Super Bowl LVI viewers are mostly in agreement about the worst commercial of the night after an “annoying” ad for cryptocurrency showed just a bouncing QR code. During Sunday’s game between the Los ...
Sky Media has been testing and experimenting with QR code integration since the back end of 2021. After executing around 20 QR code campaigns, Sky’s sales arm has now discovered the average response ...
There has been a lot of noise around QR codes, especially off the back of Coinbase’s $14m 60-second Super Bowl ad, but are they effective? Sky Media thinks so. It tells The Drum why. Sky Mobile’s QR ...
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