How to Create a Brand Style Guide Learn the purpose and best practices of implementing a style guide for your brand. Developing a Brand Style Guide is central to establishing and maintaining the ...

Laura McLeod, senior digital marketing manager at 99designs, talks us through her 3 part guide to building the perfect brand. Creating an easily recognisable brand, one that encapsulates your brand ...

A brand is more than what you sell. It’s a blend of your business’ values, aesthetic, and unique personality. Your brand is what connects you to customers—and keeps them coming back. Every time you ...

Mention branding and many non-marketers immediately think about the company’s logo—but branding extends further. Branding involves every interaction your customers have with your company. Your ...

If you’re an apartment marketer, are you taking the necessary steps to ensure that your brand identity is consistent? Not only does proper branding help differentiate your communities but it also ...

Brand codes are essential for creatives to do their job, but their importance is often underplayed. We asked lead designers what they need from marketers in order to create the best possible ...

A brand is more than what you sell. It's a blend of your business' values, aesthetic, and unique personality. Your brand is what connects you to customers—and keeps them coming back. Every time you ...