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In today’s fast-paced world, where attention spans are dwindling, it has become increasingly important for designers to create visually appealing and engaging content. One such medium is the booklet.
“We get clients and designers from agencies – quite a lot, I’d say maybe 10%, 15% of the time – where they actually have a sketch, or they’ve drawn something themselves, and we love that,” says Will ...
With the current trend in typography being a focus on digital and therefore a more simplified, minimalist aesthetic, cursive typefaces have fallen out of favour in recent years. “It’s not in trend ...