Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. The business landscape is fierce. Your company is competing not only with your direct ...

When organizations take stock of which practices do the most to boost or protect the bottom line, customer loyalty programs should be near the top of the list. Industry logic says that it typically ...

Unstructured data is any information that isn’t specifically structured for machines to understand easily. According to Gartner, unstructured data accounts for 80% of the business information but most ...

In the competitive landscape of data-driven business intelligence, the remarkable turnaround of a struggling customer retention program stands as a compelling testament to innovative leadership and ...

Multiple studies and opinion surveys performed across industries agree: It’s more cost-effective to retain existing customers than it is to acquire new ones. Knowing this, many business leaders devote ...

The strange thing about working in the home comfort industry is that you are never able to get too comfortable. This is an industry of unavoidable weather-driven peaks and valleys where extremes can ...

With new brands entering the market every day, customer loyalty has never been more important – here’s where things could be headed. With thousands of e-commerce businesses appearing by the day, ...

- Launched a new program to handle Undercover Shopping and assist companies improve customer satisfaction - Dubai and Beirut, August 15 2009-As part of its continuous efforts to raise the bar of the ...

Editor's note: This is Part 1 of our two-part series on the retention reset. Today’s installment tackles the why: the post-ZIRP correction, why acquisition-first economics are failing and why ...