Every company needs a mission statement to determine why they are in the business and what purpose they hope to achieve. A mission statement is a description or a short paragraph that concisely ...

You’ve heard of a business mission statement – but have you also heard of a content marketing mission statement? This is an important piece of text that should head up your content strategy. Outlining ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

A personal mission statement is a written declaration of our unique direction or purpose. This statement makes it clear not just what you intend to do in this world, but how you intend to do it. It's ...

Local newsrooms must set the mission and make the internal changes necessary to achieve the goal every day. The post The Most ...

Opinions expressed by Entrepreneur contributors are their own. A lot goes into building a company before it ever makes a sale — from brainstorming the idea to developing a business plan and crafting a ...

Over the years, I’ve observed complete bewilderment over two of the fundamental features of a company’s culture: its vision statement versus its mission statement. In browsing explanations from ...

Rehau trade fabricator, Euroglaze, wanted its workforce to believe in the company mission statement so the staff were asked to write it. Euroglaze held a competition asking staff to write a statement ...