The thirst quencher known as Gatorade has had a major presence at many of life's biggest events since 1965. The fruity flavors and electrolyte-rich hydration drink formula have made it essential on ...
At Cannes Lions, the marketer showed off a new AI Hydration Coach for Gatorade and connected device for Pepsi inspired by its can shape. Cannes Lions, which wrapped Friday, is an annual gathering ...