We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. Consider employee benefits to keep your employees feeling seen, heard, and most ...

Interested in using online surveys to drive business growth? Meet the Net Promoter Score (NPS). Introduced in 2003, this simple survey question gauges overall customer satisfaction and loyalty based ...

Net Promoter Score (NPS) is a straightforward and effective method for businesses to identify promoters and detractors, providing a clear view of their performance from the customer’s perspective. NPS ...

Vendors and resellers are often quick to shout about their NPS rankings. But what do they really mean, and are they worth tracking? Anyone who has been to a vendor partner conference will know that ...

One could use the word ‘religion.’” All this devotion for a particular measure of customer sentiment? It may seem bizarre, but the phenomenon is real and growing. At least two-thirds of the Fortune ...

The Net Promoter Score (NPS) is the most widely used measure of customer loyalty. More than two-thirds of Fortune 1000 firms report using it (Kaplan, 2016). At its core is a single loyalty question: ...

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Supermarket fuel card provider fuelGenie has recorded a rise in customer satisfaction with 95% of its customers saying that the service they receive is good or excellent. A recent survey carried out ...