As the mobile industry continues to rapidly evolve, it should be no surprise that mobile advertising has gained steam alongside it. Marketers realize that if they want to reach their audience, they ...
YouTube may have become synonymous with online video, but only one in four video views take place on the player, according to comScore. With the emergence of Facebook as a rival in the video market, ...
LONDON: European spending on programmatic video advertising is forecast to grow five-fold over the next five years as broadcasters build their inventory in this market. Supply-side platform SpotX has ...
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