In the age of digital communication, social media is a powerful tool for promoting businesses. As a result, having an online presence has become increasingly important. Building a strong brand image ...

In light of the recent case that saw an Australian government employee dismissed after posting tweets that criticised the country’s immigration policy, Rhys Wyborn offers some advice on how to handle ...

A brand takes several years to build a strong reputation and image. When it comes to social media, innovative strategies, intriguing content, consistency, and a lot more goes into establishing a ...

Market Ease Business Promotions founder Binh An Nguyen. Social media might be full of celebrities and people being social, but it’s a great stage for small businesses to engage their customers too.

Here are 10 effective ways to restore your social media reputation, along with insights on how to prevent further damage. Reacting quickly to your brand’s error, regardless of what it is maybe the ...

Blogs and postings can enhance or ruin a brand’s reputation, but owners should beware of trying to influence online debate, argues David Benady Social media is changing the rules of brand marketing.

WASHINGTON--(BUSINESS WIRE)--ibex (NASDAQ:IBEX), a leading global provider of CX technologies and outsourcing solutions, today announced the launch of its new social reputation management solution.

Opinions expressed by Entrepreneur contributors are their own. Facebook, Twitter, Instagram, Youtube; it’s tough to do business these days without having at least a fledgling presence on these and ...

In marketing, it’s really easy to fixate on one piece of your strategy. Maybe it’s the piece you find the most fun, or the one that has always performed well, or the one that needs the most help in ...

Traditional banking in Africa has failed - 80% of the continent's 1.2 billion people do not have a bank account or access to formal financial services. So mobiles and web-based services are stepping ...