Subliminal messaging was first popularised by the infamous “Eat Popcorn” experiments in 1956. The aim of subliminal messages in video is to briefly flash a message on top of a video for such a short ...

Hidden messages that promote products in films once caused a moral panic. But is the much-feared technique really effective? The BBC's Phil Tinline helped devise an experiment to find out. On 12 ...

What is subliminal advertising? David Aaronovitch investigates the mysterious birth of this modern myth and introduces a unique new BBC experiment to try it out. Show more What is subliminal ...

Subliminal messaging – we’ve all heard about it. But it doesn’t really work, right? New research from Valentin Dragoi’s lab at the University of Texas at Houston suggests that subliminal images can ...

Forbes contributors publish independent expert analyses and insights. Dr. Lance B. Eliot is a world-renowned AI scientist and consultant. In today’s column, I examine the looming danger that advanced ...

Alarming new research suggests that AI models can pick up “subliminal” patterns in training data generated by another AI that can make their behavior unimaginably more dangerous, The Verge reports.

Millions of people are turning to ‘subliminals’ for self-improvement, from boosting their mood to supposedly growing a few inches, but do these videos cause more harm than good? There is a scene in ...

People are more confident about their choices if the message is negative People can perceive subliminal messages, particularly if the message is negative, according to a UK study. In three experiments ...

BBC R&D were approached last year by Radio 4 documentary producer Phil Tinline to help with a documentary he was putting together surrounding the myths and truths of subliminal advertising in video.