The term ‘digital transformation’ has become somewhat of a buzzword in recent years and, as with many other technical buzzwords, few know or understand what it means for them. That’s a problem in ...
One of the many reasons is that successful digital transformation doesn’t take place in a vacuum. When it comes to digital transformation, and indeed change management in general, there are multiple ...
Digital transformation can impact every area of business. In the finance department, machine learning can automate manual processes like invoice tracking. For marketing folks, there’s no question that ...
To maintain momentum, she ensures digital transformation projects are “big enough and bold enough” to be interesting but not so big that they feel unachievable. “I work in 90-day sprints; if it takes ...
In many a client meeting I've heard ‘digital transformation’ thrown into conversation to mean practically anything innovative – another buzzword – within the realms of social, content, digital or ...
Skillnet Innovation Exchange’s Conor Carmody discusses how the initiative connects large companies with innovative SMEs to accelerate digital transformation. Digital transformation is an important ...
This content is produced by a publishing partner of Open Mic. Open Mic is the self-publishing platform for the marketing industry, allowing members to publish news, opinion and insights on thedrum.com ...
For the better part of a decade, digital transformation has been discussed in terms of apps, data and cloud platforms. These are worthy topics, but they tend to float above the actual places where ...
The best digital agencies build websites anticipating AI integration. They structure data properly, create APIs enabling ...
Despite its importance, digital transformation continues to be a challenge for many businesses. The growing complexity of customer touchpoints and rising expectations—coupled with decreasing brand ...
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