The YouTube team seems to be looking for new ad formats that are less annoying. Invasive or intrusive ads are often one of the reasons users turn to adblockers. YouTube seems to be aware of this, as ...

It is to be noted that the 'Add to queue' feature is already available on the YouTube website and YouTube Music. It allows users to create a customised temporary playlist of videos and/or songs. 'Add ...

YouTube is testing a new way to search for videos on desktop with ‘Search Chips’ that allow users to refine results with suggested keywords. For video creators, this feature could lead to more chances ...

YouTube expands title A/B testing globally to all creators with advanced features. Test up to three titles or title-thumbnail combinations per video. YouTube's title A/B testing is now rolling out ...

YouTube is experimenting with a new capability that allows Premium subscribers to watch videos at 2x speed. The feature lets users long-press on the player to automatically set the playback speed to ...

YouTube is currently testing out a direct messaging feature on the platform, which the company previously removed years ago. Credit: Valera Golovniov/SOPA Images/LightRocket via Getty Images Almost ...

How many times have you started a YouTube video playing only to open a new tab and look for what to watch next? I do it all the time, and I can't be the only one because YouTube is trying to support ...