Learn how to increase sales, expand market reach, and enhance competitive advantage by making products readily available to consumers where and when they want them. In the interconnected world of ...

Distribution may not be the sexiest aspect of a marketer’s job, but it is certainly one of the most important and should be a key part of any brand strategy. It is arguably even more critical in today ...

CrowdStrike has hired a new global lead of channel and distribution strategy, the company confirmed to CRN. Lucy Evans joined the vendor in September, after an eight-year tenure with Blackberry, ...

The multi-channel distribution strategies embraced by the major companies add lucrative growth opportunities to this market. Companies are adopting new technologies and personalized strategies to ...

Cheryl Allen, BS Pharm, MBA, founding partner, highlights the coming year's focus on navigating an evolving regulatory landscape, while leveraging technology to track the pharmaceutical pipeline, ...

Samsung is refining its distribution strategy as it bids to take the number one spot in the smartphone, feature phone and tablet market. The company will now be ‘more stringent’ about what it expects ...

Finnair has become the latest airline to sign a new full content distribution deal with Galileo and Worldspan parent Travelport GDS. The agreement will provide travel agents using the GDSs worldwide ...

The multi-channel distribution strategy will see Axa Commercial Lines grow revenues to £1.2bn with a combined operating ratio of 95% by 2015. A further 10 new e-commerce designed products will be Only ...

Crafting a press release is only the first step. To maximize visibility and results, you need a press release distribution strategy that is intentional, timely, and measurable. That’s where Business ...