Creative Review

O2 goes for animated epic to promote rugby sponsorship

O2 has released an epic two minute-long animated spot to celebrate its sponsorship of the England rugby team, which sees players including Chris Robshaw, Mike Brown and Courtney Lawes become giants ...
The Drum

O2 sets itself up as the brand behind the English Rugby team’s success with animated ad

The goal to be seen as the brand helping England to success at the Rugby World Cup began in earnest earlier this year with the creation of the #WeartheRose tag which was used across social media and ...
Campaign

o2 to launch £6m stopframe animation campaign to target families

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Campaign

Why O2 chose animation for 'Make them giants' Rugby World Cup ad

To receive full access to Campaign's content including: Unrestricted access to all The Information and The Knowledge content Access to Campaign's in-depth features and coveted reports including ...