Supply Side Platforms, Demand Side Platforms, ad networks, publishers & intermediaries being forced to rethink pipelines, ...

Phil Duffield, head of advertising, international, at AOL, discusses what the IAB’s latest OpenRTB updates mean for programmatic creativity, consumer choice and tech interoperability. Last week the ...

Digital marketing has long since shifted its focus: businesses no longer seek «cheap» leads for the sake of a report. Quality ...

Most free-to-air publishers rely heavily on programmatic display advertising to fund their journalism. With AI-generated content flooding the internet, advertisers want to be assured that their ...

Ad-tech platform Adform has teamed up with Rubicon Project to enable Adform clients to buy 15- or 30-second Spotify audio ads programmatically through Rubicon’s platform, targeting Spotify’s free ...

The marketing industry’s Cross Industry Programmatic Taskforce has unveiled the first stage in its strategy to address the lack of transparency in the programmatic advertising supply chain. Branded ...

Pandora is spending $145 million to buy AdsWizz, a startup trying to become the Google of audio advertising.

The solutions aim to reimagine digital advertising with new formats, AI-powered capabilities and real-time measurement in the run-up to CES and the Olympics ...

NEW YORK, Dec. 11, 2025 /PRNewswire/ -- IAB Tech Lab, the global digital advertising technical standard-setting body, today announced the release of its new CTV Ad Portfolio along with a major update ...

The Interactive Advertising Bureau Tech Lab has unveiled the second evolution of its ads.cert framework for improving transaction transparency in the programmatic advertising pipeline. The new ...

3355 S Las Vegas Blvd. Las Vegas, Nev. Appcast will exhibit in Booth No. 3235. In today's competitive job market, recruiters and hiring managers need access to the right tools to find the right talent ...