Days after Mauro Porcini left his role at PepsiCo, Samsung has today announced his appointment as its first chief design officer in a significant move for the company, which appears to show a desire ...
Rather than reading design thinking its last rites, Clive Grinyer says businesses should be doubling down on the customer-first approach it promotes. Every now and then, business magazines, especially ...
Two truths: Good design is a powerful tool to communicate your business’ objectives. And, good design is not cheap. However true these statements are, it’s difficult for many to realize the value of ...